Application of Big Data in Supply chain

Big supply chain analytics uses data and quantitative methods to improve decision-making for all activities across the supply chain.It applies powerful statistical methods to both new and existing data sources. This creates new insights that help improve supply chain decision-making, all the way from the improvement of front-line operations, to strategic choices, such as the selection of the right supply chain operating models.




Unstop Igniters Glim

a year ago | 3 min read

The global supply chain crisis shows no signs of easing with the continued aftermath of the pandemic. Disrupted supply chain operations have a negative and protracted impact on product and resource availability. From the 2021 Suez Canal obstruction by Ever Given cargo, geopolitical move Brexit, covid-related manufacturing disruptions to recent supply chain disruption in the electronics Industry and power crunches, organizations and consumers continue to be affected by everything from production constraints to item availability.

That lead to the question, how do we build resilience into the future supply chain?ā€œTechnologyDrivenā€ would be a key weapon.

It is a widely accepted fact that almost every research or business revolves around Data.Data from various business sectors has been growing sharply and the management of this massive amount of data is the biggest professional crunch these days. The notion of Big DataAnalytics (BDA) is a prominent facet that delivers the best possible solution to decision-makers for efficiently handling the problems related to huge data.

Industry 4.0 provides a technology foundation for the implementation of cyber-physical integration concepts in manufacturing,logistics, and supply chains (SC). From a variety of angles, attention has been drawn to how data analytics and digitalization might be used to anticipate the future and recognise current events.

In an age of supply chain volatility and complexity, intelligence-enabled decisions are essential. The convergence of digital and physical infrastructures has changed the landscape of supply chain management through embedded intelligence creating a dialogue of

actionable insights. This will not only be used to instantaneously respond to fluctuations but also predict future conditions; transforming the supply chain process into a proactive, rather than a reactive function.

Big Data in Supply Chain

Big data is a combination of tools, algorithms, and processing systems used to interpret insights from disparate data. It involves the application of statistics, mathematics, simulations, and other techniques to gain insights from data that help organizations make better decisions.

The big data trend is still expanding, and savings involved in efficiently re-structuring supply chains are likely to be enough for not only substantial additional profit, but for streamlined, efficient outreach efforts that capitalize on the knowledge an increased statistical perspective yields.

Foreseeing disturbances and responding to them requires data, which is crucial to the quality of decision-making. When it comes to managing severe disruptions and resilience, real-time data analytics,Industry 4.0, blockchain technology, and digital technologies have the potential to create a new standard of decision support. They provide end-to-end SC visibility to increase resilience and test recovery plans. Businesses will be able to make more informed recommendations both horizontally and vertically in response to market demands, external variables, and internal concerns by understanding the implications and trade-offs of actions.

By employing a digital twin to illustrate operations,businesses can engage with a digital or virtual representation of their supplychain, simulating or capturing circumstance that demonstrate the most effectiveway to accelerate product delivery, enhance efficiencies, and cost reductions.

Rapid network analysis, reorganisation of supply and logistics, comprehension of cost versus service trade-offs, and full ecosystem visibility are crucial. The control towers serve as a platform for analytics,give insight into the supply chain, and aid in ecosystem management. This facilitates speedy decision-making and the creation of novel simulation scenarios. The team would receive cost alerts from the embedded analytics,enabling proactive planning and stakeholder dialogue.

SC risk managers would benefit from tools that use data analytics by leveraging the latest real-time data and surveillance systems, anticipating future effects and reactions, streamlining strategic and logistical locational decisions for effective contingency plan execution, and creating enterprises' control towers.

Data-driven risk analytics systems could support decision-making in historical data-based analysis of SC resilience, predictive optimisation, and simulation of alternative SC designs and contingent operational policies, real-time recovery control, and use of data for learning and disruption pattern recognition.


Short-term planning and execution - Helps businesses detect execution risks early on, allowing them to reduce them rather than dealing with catastrophes.

Sales and operations planning - By modeling the execution of a specific plan, emphasising risks and possibilities, and feeding the insights back into the planning process, it caters to maximize sales and operations planning.

Longer-term planning - By identifying the most significant structural constraints and the amount of additional capacity required, a company may increase the efficiency of capex and optimize the setup of the entire supply chain system.


BigData analytics are utilised both proactively for creating plausible disruption and reactively for real-time disruption detection utilizing process feedback data. This method of data analytics aims to integrate real-time disruption data into a reactive simulation model for recovery policy simulation and optimisation and significantly influences the quality of model-based decision-making.


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