A Day In The Life Of A Social Media Manager In 2023
Social media is the biggest industry today and every business needs to be present on social media to interact with customers and build a brand. In this interview, we talk to 2 social media managers who make this happen for their brands on a daily basis.
Finally I am writing about my favorite marketing job in the world - social media manager.
My first interaction with the world of marketing was when I worked as a social media intern for a startup in 2018 and fun fact - I didn't even know it was called social media marketing back then LOL.
The only understanding I had was that I got to post stuff and get likes.
Over the last 5 years, I have realized how wrong I was but a lot of people still think that is how it works but when you add layers of target audience, brand image, metrics, algorithms and moment marketing to it - all your definitions go for a toss.
It is serious business.
And that it what I have tried to put forth in this interview with two social media managers from two ends of the spectrum.
Kajal Baswani - Brand Solutions Manager, Social Panga.
Sabahet Amjad - Social Media and Growth Manager, Mailmodo - 4+ years of experience in social media and content.
So let's begin.