Finally I am writing about my favorite marketing job in the world - social media manager.

My first interaction with the world of marketing was when I worked as a social media intern for a startup in 2018 and fun fact - I didn't even know it was called social media marketing back then LOL.

The only understanding I had was that I got to post stuff and get likes.

That's it.

Over the last 5 years, I have realized how wrong I was but a lot of people still think that is how it works but when you add layers of target audience, brand image, metrics, algorithms and moment marketing to it - all your definitions go for a toss.

It is serious business.

And that it what I have tried to put forth in this interview with two social media managers from two ends of the spectrum.

Kajal Baswani - Brand Solutions Manager, Social Panga.

Sabahet Amjad - Social Media and Growth Manager, Mailmodo - 4+ years of experience in social media and content.

So let's begin.