Online learning blew up last year. Thanks to the shutting down of schools, universities, and all other major educational institutions, the shift to remote education and online courses was swift. As people have become much more acquainted with this mode of instruction, and can often access online platforms to learn at their own pace, the changes could be here to stay.

For brands, the online education trend represents a great opportunity. And no, it’s not limited to educational technology platforms alone. HubSpot has launched over 350 courses on its Academy that results in brand awareness and leads for the company every month. An Ebook by the company proclaims their platform grew 115% year-over-year.

MOOCs also saw a huge uptick seeing over 60M enrollments — led by Coursera. But a large market still remains open for them given that merely 47% of the students are aware of them in many parts of the world.

Among the challenges faced by online learning platforms, low completion rates of courses remain a major one. No wonder, from a corporate learning perspective, “bite-sized” lessons of under 5 minutes saw an increase in usage by over 700%. There were a lot more people (at 38%) getting upskilled in 2020 compared with 2019 (when it stood at 14%).

To help you make sense of this acceleration in Elearning, Graphic Rhythm has designed an infographic presenting key online education stats. It presents a few data-backed profitable course subjects and corporate learning trends you can leverage to create your first online course. 

Here’s the full infographic summarizing the market size, key trends, and more: